Small Business Insurance

PolicyBee aimed to highlight how their medical malpractice insurance evolves alongside the growth of small businesses, particularly within the beauty sector.

To bring this vision to life, Aura Films produced a series of three short commercials designed for distribution as targeted YouTube ads, specifically aimed at beauticians.

Each advert captured a key milestone in the journey of a young female entrepreneur — from launching her business, to leasing her first premises, to expanding her team. Aura Films collaborated closely with PolicyBee throughout the project, playing a key role in scripting and storytelling to ensure the messaging accurately reflected both the brand voice and the technical details of the insurance offerings.

Casting was conducted with careful input from PolicyBee to find the ideal actor to represent the brand authentically. Production design and cinematography were crafted with precision to align with PolicyBee’s visual identity, incorporating its colour palette and tone throughout.

Aura Films managed the entire production process, from pre-production through to final post-production, delivering a polished and cohesive campaign tailored to PolicyBee’s strategic goals.